Résumé · LinkedIn · Career brand
LinkedIn Brand Presence and Authority
Looking for Your Next Job or Career Move? How Will You Stand Out and Position Your Professional Brand?
Your experience may be extensive, but recruiters and hiring leaders will not automatically understand the full value you bring.
Your résumé, LinkedIn profile and professional content need to communicate more than where you have worked. They need to show what you know, what you have achieved, the problems you can solve and why an organization should want to meet you.
These services are designed to help you present your experience with clarity, demonstrate your professional value and give decision makers a compelling reason to invite you to interview.
Nicola Salter
Women’s Reinvention Strategist · LinkedIn Brand Presence & Authority · Author · Podcast Host
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The work
More than a profile rewrite.
We start with the bigger question: what do you want people to understand and remember about you?
Where do you want to go next, what do you want to be known for and what do you want the right people to understand about the value you bring?
From there, I help you draw out the strongest threads from your experience, strengths and ambitions and shape them into a clear professional direction. Together, we identify the roles, opportunities and audiences that feel aligned with who you are now and where you want to go.
Depending on your goals, I then create the practical tools to help you move forward. This may include your LinkedIn profile, résumé, professional story, value proposition, elevator pitch, outreach messages and content that builds your visibility and authority.
The aim is not simply to make you sound polished. It is to help you recognize and articulate your value, position yourself with confidence and make it easier for the right people to see where your experience could make a meaningful difference.
Three services
Choose how I can help.
What we work on
Four parts of a presence.
01
Positioning
Clarify how you want to be seen and remembered.
02
Professional Story
Connect your experience, strengths and value into a clear narrative.
03
LinkedIn Presence
Strengthen your profile so it reflects who you are now and where you are heading.
04
Visibility
Create a practical direction for building credibility and staying visible to the right people.
What you leave with
A presence you can actually use.
You will leave with clearer positioning, stronger LinkedIn messaging and a practical direction for how to build your presence going forward, so that your profile begins supporting the conversations and opportunities you want rather than simply documenting your past.
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Working with Nicola has helped me bring much greater clarity and consistency to how I present Therapy at No. 8 and communicate what we offer.
Nicola worked with me on my LinkedIn presence, including rewriting my About section and developing an article and posts that better reflect both my professional experience and the direction I want to take the business. She also helped shape the messaging and content for our advertising and promotional flyer, ensuring everything felt connected and spoke clearly to the people and organisations we want to reach.
What I particularly valued was that Nicola looked beyond simply writing the content. She helped me think more strategically about how I position Therapy at No. 8, who we are trying to reach, and how we can proactively approach local businesses and individuals rather than simply waiting for people to find us.
Since putting the new messaging and outreach recommendations into practice, I’m beginning to see an encouraging increase in responses and engagement with Therapy at No. 8.
Nicola has a real ability to take everything you do, identify what matters most, and turn it into clear, professional messaging that still sounds like you. I now feel much more confident about how I present both myself and Therapy at No. 8 and how we move forward with our visibility and outreach.
Emily F, Psychotherapist
Nicola helped me turn a varied and unconventional career into a cohesive personal brand. Together we clarified my positioning, value proposition and business story, strengthened my LinkedIn presence, developed my thought-leadership and speaking themes, created outreach messaging, and shaped a consulting offer that clearly communicates how my experience can help organizations grow. The work has moved my brand from simply listing what I have done to clearly showing the value, perspective and impact I bring to an organization.
Elizabeth A, Chief Growth Officer
Before working with Nicola, I knew I had a lot to offer professionally but wasn’t sure how to communicate it clearly. Nicola helped me transform my LinkedIn presence, refine my professional positioning and develop a marketing approach that felt authentic to me and my private practice.
What I valued most was how collaborative and thoughtful the process felt. She really took the time to understand me, my goals and my business, and helped me see opportunities I hadn’t considered. I now feel far more confident and clear about my professional presence and how I want to grow my practice. I would absolutely recommend Nicola to anyone wanting personalized, strategic and genuinely supportive guidance.
Carter W, LMFT
Your experience deserves to be understood.
Whether you are pursuing a senior role, building a consultancy, changing direction or simply realizing that your profile no longer reflects the value you bring, I help you create a presence that makes your experience easier to understand, and remember.